Ok, I’m well aware that certain aspects of this subject were reasonably well covered and mocked in the last series of “That Mitchell And Webb Look”, but I’d like to take a crack at it.

It’s becoming a more and more common thing to see things like this. Police cars, adverts, political messages, everything is being done with a grin, a thumbs up and the legend ‘in your community’. Excuse my mocking editorial laugh.

Ever since the government started being shit and afraid of commitment, they’ve been running adverts like this. Or is it the other way round? I forget.

As Opposed To "Government Services All Over The Fucking Place"

The problem with this whole thing is… well. I think it’s fairly obvious. The people who make the adverts are, for want of a better word, shit. They’re trying to make everybody look friendly, including those who aren’t. For example, let’s have a look at this marvellous juxtaposition. On the left is the Metropolitan Police’s car livery and mission statement, and on the right is an example of the Met’s jolly policemen working for a safer London.

The thing is, none of these adverts/claims even nearly define the person, people or thing they’re allegedly representing. I once saw a sign on the back of a bus that read “serving your neighbourhood”. Given that it’s a bus, I’d say that it’s probably going to go through quite a few neighbourhoods. Speaking of buses, there’s also one in my town with a statement on the side “connecting Hemsworth”. IT’S A FUCKING BUS FOR FUCKING HEMSWORTH! WHAT THE FUCK ELSE WOULD IT BE DOING? A LITTLE LIGHT FUCKING EMBROIDERY???

But I digress. Basically, stop doing this shit, it’s really fucking annoying.

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